Email Marketing Tutorial: How to Personalize your Emails by Using Mail Merge Tags

The more personalized your emails are, the higher the chances of them being read. One way to personalize your emails is by using mail merge tags.

Mail merge automatically updates fields like “Lead Name” “Lead’s Company Name” etc. in an email campaign to customize it for the complete list of recipients. This video tutorial shows you how you can do it easily with LeadSquared.