Tag Archive for: google adwords

Capture Google Adwords Value Tracking Parameters in LeadSquared

1. Feature Overview This article helps you capture Google Adwords value tracking parameters keywords and devices.   2. Procedure 2.1 Create Lead Fields From the default LeadSquared dashboard, go to My Account>Settings>Customization>Lead Fields. The Lead Fields area appears. 2. Click Create. Complete the details as highlighted in the image below and click Save. For detailed information, […]

Why Do I See a Difference in the Number of Conversions in Adwords and LeadSquared?

Sometimes you would see different conversion numbers in LeadSquared reports and Google Adwords reports. There are several factors, that cause this. Let’s discuss the most commonly observed ones. Before that, you need to understand how Google Adwords reporting works, because there are several “conversion” metrics there, and you might not be looking at the right […]

How to invoke Google conversion code after form submission?

You will need to invoke the Google Conversion Code to track the conversions from Google Ads. That is, when visitors click on your Google Ads, and submits on the landing page, a conversion takes place. By tracking these conversions, you’ll know which ads, keywords and campaigns bring you business. This helps you invest more wisely in the best ones and, […]