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Task Management – Feature Guide

1. Feature Overview

Tasks and reminders in LeadSquared are appointments and to-dos that help users convert leads into customers. They make it easy to track deadlines, manage records, and understand user efficiency.

The system includes pre-configured appointments such as meetings and phone calls, and supports creating custom Appointments (for example, doctor consultations or insurance renewal calls) and To-dos (like document verification or fee payment reminders).

  • Assign and schedule tasks and reminders for yourself or other users, linked to Leads or Opportunities.
  • Track all tasks and reminders directly from the Lead Details and Opportunity Details page.
  • Provides managers with visibility into their team’s tasks to ensure timely follow-ups.
  • Set up Automations to automate task creation and reminders.

Together with Activities, tasks give a clear view of each lead’s progress, helping teams prioritise work, follow up on time, and drive conversions effectively.

 

2. Prerequisite

  • The Tasks feature is included in your LeadSquared plan.
  • Only an Admin user can set up tasks in an account, but any user can post tasks on a lead and opportunity.

 

3. Difference between Activities and Tasks

In LeadSquared, activities are actions performed by a lead, such as email opens, link clicks, incoming phone calls, website visits, etc. You can also create custom activities, such as loan applications, document submissions, or home visits. Activities capture and track key events in a lead’s journey from prospect to customer.

Tasks, including Appointments and To-dos, are actions assigned to LeadSquared users to move a lead toward conversion. Tasks usually have a scheduled date and time, appear on the tasks calendar, and help users plan, track, and complete follow-ups in a timely manner.

Another key difference is that tasks are posted on a lead only by a LeadSquared user, either manually or through automations, while activities are posted based on actions performed by a lead or a LeadSquared user.

 

4. How it Works

  1. Tasks are available in your LeadSquared account by default.
    • A few Appointment task types are available when your account is activated.
  2. As an Admin, you configure these Appointments to match your business use cases.
  3. You can also create new Appointments and To-dos and automate task assignment using LeadSquared Automations.
  4. After configuration, users add relevant tasks to leads and opportunities from different pages in LeadSquared and use these tasks to drive lead conversion.
  5. Users view, track, update, and complete tasks from the Tasks page, Smart Views, and the Tasks tab across Lead and Opportunity pages, including using individual and bulk actions.
    • Users can also customise the Tasks page to match their preferences and desired look and feel, which helps them focus on priorities and work more efficiently.

 

5. Create and Manage Task Types

There are two task types in LeadSquared –

  • Appointments are scheduled meetings between LeadSquared users and leads, set with a defined start and end time for completion.
  • To-dos are tasks assigned to users without fixed start or end times but with an expected completion timeframe. Unlike appointments, to-dos may or may not involve direct lead interaction.

The following appointment task types are available by default on your account –

  • Follow-up
  • Meeting
  • Phone Call
  • Proposal
  • Pitch
  • Demo

In addition to these, you can create your own custom appointments to address specific use cases. To know more, refer to Manage Tasks for Admins.

LeadSquared Tasks

 

6. Add Tasks and Schedule Reminders

Once task types are created, users can start adding tasks to the account. After a task is assigned, set reminder emails to notify users of their upcoming tasks before they’re due. To know more, refer to Manage Tasks for Users.

LeadSquared Tasks

Along with creating tasks manually, you can also automate task creation using the Automations feature.

LeadSquared Tasks

 

7. Customise the Tasks Page

Users can also customise the Tasks page to match their preferences and desired look and feel. This helps users focus on high-priority tasks, reduce clutter, and work more efficiently. To know more, refer to Customise the Tasks Page.

LeadSquared Task Management

 

8. Add Tasks to Forms

Forms let you capture lead, opportunity, activity, and task data through a single, customizable interface. You can also configure them to automatically create tasks, including appointments and to-dos.

For example, when a lead submits a loan application form, the form can automatically create a follow-up call task for the assigned user to contact the applicant within seven days. To know more, refer to Add Tasks to a Form.

LeadSquared Tasks

 

9. Custom Task Actions Connector

In addition to task types, the Custom Task Actions connector lets you create custom actions linked to existing tasks. You can use it to post task data to other tools, send notifications to task owners, or open lead-related details from external applications. To know more, refer to Custom Task Actions Connector.
LeadSquared Tasks

 

10. Export Tasks

Export tasks from LeadSquared directly from the Tasks page in an Excel file. This makes it easy to analyse data, share updates, and track your users’ performance offline. To know more, refer to Export Tasks out of LeadSquared.

LeadSquared Task Management

 

Any Questions?

Did you find this article helpful? Please let us know any feedback you may have in the comments section below. We’d love to hear from you and help you out!

Report Management

1. Feature Overview

LeadSquared’s Report Management is aimed to help admins configure appropriate reports for their users. Each team/group/individual has their own requirements, goals, and KPIs to track. This creates a need for their own set of reports and dashboards for analysis and insights. While some reports may be common and may be needed by all users, certain reports will need to be accessed by a select few. 

Report Management home 1

 

2. Prerequisites

You will need to be an Administrator to configure Report Management.

 

3. LeadSquared Reports

Navigate to Reports>Reports Home.

report management nav

 

4. LeadSquared Report Profiles

LeadSquared Report Profiles lets you manage report and dashboard access for your users. Using Profiles, you will be able to design the report listing page for all your users.

Every user gets a reporting workspace called My Space. This is where all the reports available for the user will be listed. The report list will show only the available reports as per the profiles. If a user is assigned multiple profiles, the My Space will contain reports from all the profiles the user has been assigned.

Report Management my space 1

Profiles act as a layer between reports and users. It has four parameters –

Parameter Description
Sharing criteria An admin can define the sharing criteria for a profile. This can be set to Everyone, None, or User list/Teams/Groups/Roles.
Reports/Dashboards List An admin can define the list of reports and dashboards for a profile. Any user with access to the profile will see the reports and dashboards from this list.
Pin Reports/Dashboards for a profile Admins can also pin reports and dashboards to a profile. If a report or a dashboard is pinned for a profile, the user will find these reports and dashboards in the pinned section. Users can pin more reports and dashboards for their use, however, they will not be able to unpin a report or a dashboard that has been pinned in the profile.
Set Dashboards as home Admins can also set dashboards as home. When a user moves to the dashboard section, by default the Home Dashboard will open. Multiple Dashboards can be added as home dashboards and users can navigate among them.

 

5. Report Management Use Cases

Consider the organization structure below. Each team will require its own reports, including reports that can be accessed by the whole org.

report management hierarchy

For example, let us consider the organization requires the following reports –

  • Common Reports for all users
  • Admin Reports
  • Sales Team Reports
    • Central Team Reports
    • Regional Team Reports
  • Marketing Team Reports
    • Central Marketing Reports
    • Regional Marketing Reports

To handle this, LeadSquared Profiles give users access to restrict reports at User Role, Team, Groups, and User Levels. We can create the following profiles –

  • Common Profile – This profile will contain reports that will be needed for all users irrespective of their roles, teams, or department
  • Sales Profile – This profile will contain reports that will be needed for all Sales Users or the Sales Team
    • Central Sales Profile – This profile will contain reports that will be needed for all Sales Users of the Central Sales Team
    • Regional Sales Profile – This profile will contain reports that will be needed for all Sales Users of the Regional Sales Team
  • Marketing Profile – This profile will contain reports that will be needed for all Marketing Users or the Marketing Team
  • Admin Profile – This profile will contain reports that will be needed for all Admin Users or the Admin Team

report management reports structure

5.1 Advantages of Report Management With Profiles

  • Makes it easy to share reports – A new report can be easily shared by adding it to the respective profiles. For example, if a new report is needed for all users, you can add the report to the Common Profile.
  • Makes it easy to investigate reporting access – Admins can view any profile and identify the reports under them as well as the sharing criteria.
  • Remove report clutter – Reports that are not required can be removed from the profiles. This will reduce report clutter on the listing page.
  • Restore system reports – System reports that have been removed from the profiles can always be restored. This is available in the Default Profile.
  • Accommodate new report types – If a new report is needed to be shared with Central Sales Team and Mumbai Regional Sales Team, the reports can be added to a new profile, and sharing criteria can be set as Sales Group 1

report management sales group 1

  • Report Archival – If a  report is not required by users, but needs to be archived for the future, we can create a new Profile, add the reports there and set the sharing criteria to None. This profile can work as an archive for future use.

report management archive profile

 

6. Creating Profiles

This section will show you how to create and configure Profiles on Report Management

6.1 Creating a Profile for Everyone

The reports added to this Profile will be shared with all users –

  1. Click the drop-down under View profile as.
  2. Click on the report management new profileicon.
  3.  Enter a name for the Profile.
  4. Under the Profile will be shared to option, select Everyone.
  5. Select the reports you would like to share with all users.
  6. Once done, click Apply & Save Profile.
  7. You will now find this profile in the drop-down under View profile as.

report management creating public profile 1

6.2 Creating Profiles for a Specific Team

The reports added to this Profile will be shared with specific teams –

  1. Click the drop-down under View profile as.
  2. Click on the report management new profileicon.
  3.  Enter a name for the Profile.
  4. Under the Profile will be shared to option, select Only specific teams, roles, groups, or users.
  5. Under the Share the profile with option, select who you would like to share the reports with.
  6. Select the reports you would like to share.
  7. Once done, click Apply & Save Profile.
  8. You will now find this profile in the drop-down under View profile as.

report management team profile 1

Note: You can also add reports to profiles from tags in bulk.

report management add reports in bulk 1

6.3 Adding Dashboards to a Profile

You can add dashboards to new or existing profiles –

  1. Either create a new profile by clicking the report management new profileicon or edit an existing profile by clicking the report management edit profile icon.
  2. Under Select the reports or dashboards to add to the profile click the Dashboards tab.
  3. Select the dashboards you would like to add to the profile.
  4. Click Apply & Save Profile.

report management adding dashboard to profile 1

6.4 Pinning Reports and Dashboards in a Profile

Once you pin a report or dashboard, it will show up in the Pinned Reports or Pinned Dashboards tab –

  1. Either create a new profile by clicking the report management new profileicon or edit an existing profile by clicking the report management edit profile icon.
  2. On a report or dashboard, click on the report management pin icon to pin it.
  3. Click Apply & Save Profile.

report management pin report dash 1

Note: You can also click thereport management home dashboard icon on a dashboard to set it as a Home dashboard. These dashboards appear in the Home Dashboards tab in Analytics, and are also available as options in the home page selector when you log in to LeadSquared. You can set multiple dashboards as Home and they will show up on Home Dashboards.

report management home dash 1

6.5 Creating Archive Profiles

If any non-system report is not needed by users but needs to be archived for the future, we can create a new Profile, add the reports there and set the sharing criteria to None. This profile can work as an archive for any future use.

report management archive profile 1

 

FAQs

1. Who can create and assign profiles?

Only admins can create, edit, delete, and assign profiles.

2. What happens when a user has no profile assigned to them?

In the absence of a profile, users will see all the reports in the system, provided they have access to reports through permission templates.

3. What reports can admins view?

Admins also get to see reports that are assigned to them on the report listing page. This will be available to them under the My Space tab. Admins also have the privilege of viewing –

  • Default Profile – The default report is a store of all reports that LeadSquared provides. Any user with access to reports but without a profile will be able to see reports from this list.
  • Profile List – List of profiles created in the system. Admin can view any profile to check the sharing criteria and list of available reports inside them.

 

Any Questions?

If you have any questions related to Report Management that weren’t answered here, please leave comments below. We’ll be happy to help!

Integrate CallGear with LeadSquared Telephony

1. Feature Overview

CallGear is a cloud-based VoIP (Voice over Internet Protocol) phone system. Once you integrate your CallGear account with LeadSquared through the Universal Telephony Connector, you can –

  • Make calls and automatically track the calls in Lead Activity History.
  • Utilize the Agent Popup to store or view lead information during phone calls.
  • Automatically create new leads through incoming phone calls from unknown numbers.
  • View your call logs as LeadSquared activities together with downloadable recordings.

 

2. Prerequisites

  • You must be an administrator user of your LeadSquared account.
  • Your account plan must support Telephony integration.
  • You must have an active admin account with CallGear.
  • You must have the integrations package available with your CallGear account; for more information, contact CallGear.

 

3. Enable LeadSquared on CallGear

  1. Log in to CallGear through an admin account.
  2. Open the developer console on your browser and enter the following code –  localStorage.setItem('e1fc9436f005a0221435075f8bbdddca', '*')

callgear console

Next,

  1. Refresh the page on your browser.
  2. Navigate to Settings>Marketplace, under the LeadSquared logo press Enable.
  3. Now press Add.

You will now see the following fields –

callgear enable lsq

To find your LeadSquared API Access Key, Secret Key, and Host URL: navigate to Settings>API and Webhooks>API Access Keys on LeadSquared. For help, read Where can I find my LeadSquared API Host URL, Access Key, and Secret Key?

You can find the Call Log URL and Agent Popup URL by following the steps in the next section.

 

4. Install and Configure UTC

On LeadSquared, navigate to Apps>Apps Marketplace, search for the Universal Telephony Connector, and click Install.

Installing the connector

Next –

  1. Hover the cursor over the settings Settings icon icon and click Configure.
  2. Click the3cx add new connector icon to add a new connector.
  3. Select LeadSquared Generic Telephony Connector as the Connector Type.
  4. Name the connector as CallGear and click Add.

callgear utc config

4.1 Agent Popup API  and Call Log API URL

Now, you can navigate to the Agent Popup API and Call Log API tab to copy the URLs. Paste these URLs into the LeadSquared configuration page on CallGear.

callgear agent and call url

Note: make sure you enable Agent Popup as well.

callgear enable agent popup

4.2 Configure Virtual Numbers

Navigate to the Virtual Numbers tab to add one or more virtual numbers (these numbers will be provided by CallGear). If the agent (employee) in CallGear doesn’t have a SIP line connected (navigate to, CallGear account>Employees>your agent’s name>sip line with the outbound number) then Click 2 Call will be made from this number.

Once done, click on the callgear virtual number save to save the numbers.

callgear virtual numbers

4.3 Configure Call Route API

The Call Route API automatically routes incoming calls from existing leads to the respective Lead Owner in your LeadSquared account. The API (Lead Route V2) must be configured as a hook on CallGear.

Note: Please get in touch with CallGear to configure this API.

callgear call route api

4.4 Configure Click 2 Call

Navigate to the Click 2 Call tab and configure the following settings –

Parameter Value
Method Server Side API
URL https://leadsquared.callgear.com/click2call
HTTP Method POST
Response Keyword EVENT_RECEIVED
Request Type JSON
Data Template {"agent_email": "@agentEmail", "customer_number": "@PhoneNumberWithCountryCode", "app_id": xxxx}

Note: Replace the app_id value with your CallGear app id. For example, "app_id": 6666.
Response Type Text
Enable Select this value to enable Click 2 Call

Once done, click Save.

callgear click2call

4.5 Configure User-Agent Mapping

Navigate to the User-Agent Mapping tab, click + Add, and map your users with their respective CallGear email addresses or extension numbers. Once you do, users will be able to Click 2 Call and see the Agent Popup widget for inbound and outbound calls. Once done, click Save.

callgear user-agent mapping

 

Any Questions?

Did you find this article helpful? Please let us know any feedback you may have in the comments section below. We’d love to hear from you and help you out!

LeadSquared WhatsApp Integration with Airtel

1. Feature Overview

Airtel’s WhatsApp self-serve solution helps you engage your customers simply, securely and reliably. Airtel facilitates customer support and other marketing efforts through WhatsApp.

LeadSquared offers WhatsApp integration to help users communicate with their leads. Our WhatsApp functionality supports integrations through other solution providers like InfobipKaleyra, and Gupshup. This article helps you set up WhatsApp messaging through LeadSquared using Airtel as your service provider.

 

2. Prerequisites

If you’re not familiar with LeadSquared’s WhatsApp integration, see WhatsApp Business Messaging Connector. For frequently asked questions, see WhatsApp Business FAQs.

  1. Reach out to us at support@leadsquared.com regarding Airtel WhatsApp integration.
  2. Get an approved WhatsApp Business Number and Account.
  3. Submit Message Templates for Approval. To know how to do this, refer to Add WhatsApp Templates to LeadSquared.

 

3. Installation

To know how to install the WhatsApp Business connector, refer to WhatsApp Business Messaging Connector.

 

4. Configuration

Once the connector is installed, add and configure your WhatsApp phone numbers to the connector.

4.1 Basic Details

WhatsApp Zoko LeadSquared Integration

Field Description
WhatsApp Business Number Select the country code, and provide your WhatsApp business number. This field is mandatory.
To get your WhatsApp business number, contact your Airtel account representative.
Account Name Provide a relevant name for your connector. This field is mandatory.
Allow Lead Generation on incoming message EnableSlider to allow automatic lead creation when you receive messages from unknown mobile numbers.
Lead Source From the dropdown, select a lead source for your leads.

Once you’re done, click Next.

 

4.2 Service Provider

From the available options, select Airtel and click Next.

WhatsApp Airtel integration

 

4.3 Authentication Set-up

On this screen, enter –

LeadSquared WhatsApp Airtel Connector

Field Description
Client Base URL The base URL is listed here. This is a non-editable field.
WhatsApp Number The WhatsApp business number you provided in the Basic Details screen. This is a non-editable screen. To change the number, navigate back to the Basic Details screen, and change the number there.
Customer ID Enter your customer ID. To obtain it, contact your Airtel customer support executive.
Username The value you’ll have to enter here is a combination of your Airtel account username, along with the WhatsApp Business phone number linked to your WhatsApp business account (with the country code included).

For e.g., if your WhatsApp account username is “LeadSquared”, your country code is +91 (for India) and the WhatsApp Business phone number associated with your account is 9999999999, then the username you enter here would be LeadSquared-#-919999999999.
Make sure you enter the hyphen (-) and the hashtag (#) when passing the username.

Password Enter the API Key provided by Airtel.

Once you’re done entering all the details, click Next.

 

4.4 Converse Settings

LeadSquared Converse is an instant messaging feature that allows you to have real-time conversations with your leads via WhatsApp.

LeadSquared WhatsApp Integration

To integrate LeadSquared Converse with WhatsApp, complete the following steps –

  1. On the Converse Settings tab, toggle the Enable Converse Slider slider.
  2. Under User Access, grant permissions to users who can communicate with leads through the LeadSquared Converse.
    • Based on Role – From the Search and Select Users dropdown, select the LeadSquared user roles that can send messages through LeadSquared Converse.
    • Advanced (User Level) – Based on the value entered in the selected user boolean field (e.g., for the user Sam, the “Is Employee” user field contains the value “Yes”), the user will be able to send messages through LeadSquared Converse. From the Select User Field dropdown, select a relevant boolean field.
  3. Functionality – The following additional settings must be configured –
    • Approved Templates – Enable this functionality to allow your users to send approved WhatsApp templates to your leads.
    • Unapproved Templates – Enable this functionality to allow your users to send unapproved WhatsApp templates to your leads. These can only be sent if the 24-hours service window is active.
    • Notify Lead Owner* – When enabled, only lead owners will get notifications of the WhatsApp messages a lead sends. When disabled, all logged-in users will receive notifications of these WhatsApp messages.
    • Sending Rich Media – Enable this functionality to allow your users to send media files in the WhatsApp messages.

Note:

  • *Message notifications are only sent to one user, i.e., either the Lead Owner or to the user (other than the Lead Owner) that sent the WhatsApp message to the lead. When the Notify Lead Owner setting is enabled, only the Lead Owner will get notified, while the user who sent the message will not get a notification.
  • If you enable the Send Rich Media option, you must also enable the Approved Templates option. This ensures that you can add your media files to a template when messaging your leads.

LeadSquared Gupshup Integration

 

4.5 Advanced Settings

On this screen, provide the following details –

  • Activity Mapping – A LeadSquared activity field to your WhatsApp messages. This is the activity that will be posted every time a WhatsApp message is sent or received.
  • Default WhatsApp Number Fields – The number you set as the default phone number will be automatically selected when you’re sending a WhatsApp message to a lead. You can also select other numbers that are available from the Add Another Number dropdown.
  • Default Country Code – The default country code will be used to send messages to a phone number that’s stored in a custom field, if no country code is listed.
  • Enable Rich Media Template Support – If you want to include media files in your WhatsApp message, you must enable the Slider slider.
  • Enable HSM – Disable the Slider slider.
  • Compliance Type – Here, you can select the compliance type for the WhatsApp template, by choosing either WhatsApp Opt-out or Opt-in.
  • WhatsApp Opt-out – Your leads can opt-in or out of receiving WhatsApp messages on the basis of this field. From the dropdown, select a LeadSquared lead field for the WhatsApp opt-in/opt-out functionality.

LeadSquared - Ivosights Advanced Settings

Note: You must create a custom lead field of boolean type to map to the WhatsApp opt-out functionality. For example, you may create a custom lead field called “WhatsApp Opt Out”. Leads for whom the field is selected/checked won’t receive WhatsApp messages.

Click Save & Close when you’re done.

  • If your credentials are correct, you’ll see the success message highlighted below.
  • If they were incorrect, the integration will fail.

 

5. Conversing with Leads via WhatsApp

Integrating Converse with LeadSquared’s WhatsApp connector will enable your users to have real-time conversations with your leads through WhatsApp. Using templatised messages, you’ll be able to attach and send media files (such as images, documents, etc.) in your conversations. To know more, refer to LeadSquared Converse.
LeadSquared WhatsApp Integration

 

6. WhatsApp Templates

To configure WhatsApp templates, refer to Adding WhatsApp Templates to LeadSquared. While configuring templates in the LeadSquared portal , the Template ID has to be copied from the Airtel portal and pasted in the “Namespace” field.

Airtel portal

WhatsApp Airtel integration

LeadSquared portal – 

LeadSquared - ivosights modify template

 

Any Questions?

Did you find this article helpful? Please let us know any feedback you may have in the comments section below. We’d love to hear from you and help you out!

Integrate 3CX with LeadSquared Telephony

1. Feature Overview

3CX is an open-platform, VoIP (Voice over Internet Protocol) phone system that works on-premise or in the cloud. Once you integrate your 3CX account with LeadSquared, you can –

  • Make calls and automatically track the calls in Lead Activity History.
  • Open lead details automatically when an inbound call is received.
  • Automatically create new leads through incoming phone calls from unknown numbers.
  • View your call logs as LeadSquared activities.

 

Note: 

  • Since 3CX only supports GET requests for contact lookup, the Agent Popup functionality will be limited. Once a call connects, the user will not see a screen pop-up; instead, the user will be redirected to LeadSquared’s Lead Details page on a separate tab if they are logged in.
  • The Click2Call functionality for 3CX is available through their web softphone or desktop softphone. You will need to install the 3CX Click2Call extension – currently, the extension is only supported on the Google Chrome web browser.
  • Opportunity integration is currently not supported due to limitations with 3CX.
  • Call recordings are not supported out of the box on 3CX—this is a limitation on the provider’s end. Enabling this feature will require a custom workaround; please contact support@leadsquared.com.
  • In the latest version of 3CX, there aren’t separate portals for admin and web client, there’s a single common portal.

 

2. Prerequisites

  • You must be an administrator user of your LeadSquared account.
  • Your account plan must support Telephony integration.
  • You must have an active admin account with 3CX.
  • You will need to install the 3CX Click2Call extension on the Chrome Webstore for Click2Call functionality.

 

3. Install and Configure UTC

On LeadSquared, navigate to Apps>Apps Marketplace, search for the Universal Telephony Connector, and click Install.

Installing the connector

Next –

  1. Hover the cursor over the settings Settings icon icon and click Configure.
  2. Click the3cx add new connector icon to add a new connector.
  3. Select LeadSquared Generic Telephony Connector as the Connector Type.
  4. Name the connector as 3CX and click Add.

3cx telephony config

 

4. Configure User-Agent Mapping

Once you get the phone extensions from 3CX for the sales users (agents), map each user against their respective extensions in the User-Agent Mapping section of UTC. Once done, click Save.

3cx telephony user agent mapping

 

5. Configure Click2Call

The Click2Call feature lets your sales reps/agents place an outbound phone call by clicking the lead’s phone number on the Manage Leads or Lead Details pages. Currently, the 3CX Click2Call extension is only supported on Google Chrome.

Install the 3CX Click2Call extension from the Chrome Webstore.

3cx c2c install

Select an option for Which 3CX App to launch

  • The Desktop App option will open any clickable phone number on the 3CX Desktop App for dialing.

3cx c2c desktop app

  • The Web Client option will open any clickable phone number on the 3CX web client for dialing. You will need to enter your web client URL – for example, https://example.pbx:5001/webclient.

3cx webclient

 

6. Configure Call Log

All inbound and outbound calls made through your Telephony account can be logged in LeadSquared by setting up Call Logs. These logs will be posted to LeadSquared as incoming/outgoing phone call activities.

You must configure settings at both LeadSquared and 3CX for this functionality to work –

6.1 Upload LeadSquared Template on 3CX

You must also upload the LeadSquared template on your 3CX account to configure the Call Log functionalities –

  1. Download this template.
  2. Unzip the template.
  3. On your 3CX admin console, navigate to Settings>CRM.
  4. Upload the LeadSquared_3CX_UTC XML file.

 

6.2 Call Log Configuration for 3CX

Enter the following parameters on 3CX –

Parameter Description
Access Key, Secret Key, and API host Your Access Key, Secret Key, and API host will allow you to use LeadSquared’s API. For help, read Where can I find my LeadSquared API Host URL, Access Key, and Secret Key?
Web host Enter your LeadSquared web host URL. For example, https://ir31.leadsquared.com/

 

7. FAQs

1. How can I troubleshoot integration issues in 3CX?

  •  In LeadSquared – For contact lookup, you can look up the V2 API logs and look for Retrieve leads by phone number (Click on View Data for RetrieveLeadByPhoneNumber).
  • API logs page
  • In 3CX – On the 3CX admin console, navigate to Dashboard>Activity Log>Settings and turn on Verbose Logging.
  • 3cx console activity logs
  • 3cx enable verbose
    • Additionally, to download the logs, click on the email icon next to Support Info, and select 3cxSystemService.log
      3cx console support info

2. Why isn’t my 3CX web client placing a call?

One common reason might be when the phone number includes a “+” or “-” (for example, +91-9876543210). This could be a problem with the 3CX settings, and you will need to get in touch with the 3CX support team.

3. Why is the contact URL (lead redirect) not working?

You can try one or all of the following resolutions –

  • If you have a popup blocker on your browser, try disabling it –
  • 3CX switch off pop up blocker
  • On the 3CX admin console, navigate to Advanced>Contacts>Options. In the Match at least X number of characters option, reduce the value by 1. For example, if the value is 7, reduce it to 6 –
  • 3cx admin config
  • On the 3CX web client, navigate to Settings>Integration, Under CRM Integration select Open Contact URL using Server Side CRM Integration – 
  • 3cx open contact url

 

Any Questions?

Did you find this article helpful? Please let us know any feedback you may have in the comments section below. We’d love to hear from you and help you out!

Google Reviews Connector

1. Feature Overview

The Google Reviews Connector captures and syncs customer reviews from your business’s Google page to your LeadSquared account. From LeadSquared, send personalized responses to customers based on their review sentiment (Positive and Negative) using predefined templates or Chat GPT. Additionally, you can invite leads to share their reviews, boosting your business’s visibility and online ratings. All of this allows you to view and manage your reviews from one place. Other advantages of this connector include –

  • Sync and Manage Reviews – Sync all your Google My Business (GMB) reviews, along with the business locations in which these reviews were posted.
  • Reply to Customers – Easily reply to reviews from LeadSquared, either manually, or by using predefined reply templates or Chat GPT. This ensures a reply from the business owner is sent to your customers as soon as they post a review.
  • Leverage ChatGPT – Generate contextual replies using Chat GPT for tailored responses to each review.
  • Invites for Reviews –  Send review invitation links to leads, encouraging more feedback about your business.
  • Analyze Your Reviews – Identify common words across all reviews to gauge overall customer sentiment.


 

2. Prerequisites

  • You must be the Administrator of your LeadSquared account to install and configure this connector.
  • This is a paid feature. To activate it, contact your account manager or email support@leadsquared.com.
    • There are additional costs involved if you’re looking to integrate Chat GPT with the connector. To know more, contact your account manager or email support@leadsquared.com.

 

3. How it Works

This connector sync all the reviews posted on your Google My Business account with your LeadSquared account. You can access and respond to these reviews from the connector’s dashboard.

  1. First, install and configure the connector. When completing the configuration –
    1. Link your GMB account with the connector, and if you have multiple businesses across different locations, select the businesses you want to sync.
    2. Verify if a review link URL is generated, which can be shared with your leads for posting reviews about your business.
    3. Choose a communication channel to post an auto-response to your customers. This can be done by setting up a default review template for Positive and Negative reviews, or by using Chat GPT to generate contextual replies.
  2. Once the connector is configured, navigate to the Google Review Connector screen to –
    1. Create and configure review templates by adding relevant content for each template type. While this step is optional, it is highly recommended you add review templates as they simplify the task of responding to customer reviews.
    2. Monitor and respond to customer reviews promptly to address any grievances and provide timely resolutions.

If needed, you can also share review link URLs directly with your leads via email from the Lead Details page.

 

4. Installation

  1. Navigate to Apps>Apps Marketplace.
  2. Search for Google Reviews Connector, and click Install.
    • Alternatively, you can find the connector on the left panel, under Analytics.
  3. Once installed, hover your cursor over , and click Configure.

LeadSquared Google Reviews Connector

 

5. Configure the Connector

5.1 Configure Business API

Here, link your Google My Business (GMB) account with the connector.

  1. On the Google Reviews Connector pop-up, go to the Configure Business API tab and click Connect Account.
  2. On the Sign in with Google pop-up, choose the Google account linked to your GMB account. Ensure all required permissions are granted, and click Continue.
  3. Once you’re redirected back to LeadSquared’s Google Reviews Connector pop-up, click Save & Next.
Note: Once you’ve signed in, you’ll see the associated GMB is checked by default on the Google Reviews Connector pop-up. You’re NOT required to check the box alongside the user profile linked to the GMB account (“Sri Sudhan R” in the below GIF).

LeadSquared Google Reviews Connector

 

5.2 Configure Locations

Here, select the businesses linked to your GMB account you want to sync with the Google Reviews Connector. You will only be able to view reviews posted on the synced business locations. Alongside a business location you want to sync, enable the LeadSquared Google Reviews Connector slider.

  • To refresh the location list that’s visible, alongside Google Locations, click .
  • If you have multiple locations, use the search bar to enter keywords (such as the locality name) to find a specific business.
  • If you have multiple GMB accounts linked to the connector, use the dropdown menu to select other GMB accounts. All businesses listed under the selected accounts will be visible here.

Once you’re done, click Save & Next.

LeadSquared Google Reviews Connector

5.3 Configure Review Invites

The connector automatically generates review links for each business, which you can share with your leads. If you prefer to share a shortened URL (using tools such as Bitly, TinyURL, etc.), click on LeadSquared Google Reviews Connector edit to add the URL. When your leads receive these links, they can post reviews about your business.

Once you’re done reviewing the link/adding a new link, click Save & Next.

LeadSquared Google Reviews Connector

 

5.4 Configure Auto Reply

To automate replies to your customers, alongside Configure Auto Reply, enable the Slider slider. You can choose to send replies through pre-defined templates, or through Chat GPT.

  • If you select Templates, refer to Configure Templates to add and configure your Templates.
  • If you select Chat GPT, no further configuration steps are required from your end. Contextual responses will be auto-generated using Chat GPT.

Once you’ve selected the channel, you can choose up to 10 users from the Notify Users on Auto Reply dropdown to receive email notifications whenever an automated reply is sent to a customer. Once you’re done, click Save & Next. This completes the connector configuration process.

Note: 

  • You’ll be charged for each individual response that’s generated through Chat GPT, and the total number of responses generated will be totalled and billed every month.
    • Note that you will be charged for a generated response even if you don’t end up using it as a reply to your customer.
  • This entire section is optional. You can choose to skip it, and click Save & Close. However, this means you’ll need to manually type out replies whenever you want to respond to a customer’s review.
  • Selecting users to notify when an automated reply is posted is also optional. You can choose to skip it, and click Save & Close.

LeadSquared Google Reviews Connector

 

6. Connector Dashboard

Once the connector is installed and configured, navigate to Apps>Google Review Connector. On the Google Review Connector page, to view all the reviews posted on your business –

  1. On the top-right corner of your screen, click LeadSquared Google Reviews Connector.
  2. From the options available, click Sync Now.
  3. Refresh the page after a couple of minutes, and you’ll be able to view all the reviews posted on the businesses synced with the connector.

LeadSquared Google Reviews Connector

 

6.1 Configure Templates

If you’ve chosen to configure auto replies using Templates, you’ll have to follow the steps listed below to configure these templates –

  1. On the top-right corner of your screen, click LeadSquared Google Reviews Connector.
  2. From the options available, click Configure Templates.
  3. The steps to configure a Positive Template and a Negative Template are the same.
    • If a customer rates your business 4 or 5 stars, the Positive Template will be sent as the response.
    • If a customer rates your business 3, 2 or 1 star, the Negative Template will be sent as the response.
  4. Enter the response text in the textbox. To mail merge a customer’s name, click LeadSquared Google Reviews Connector. This will pick up the customer’s name stored in their Google account.
  5. Once you’re done, click Save Changes.
  6. You can add multiple templates, and set one template each (under Positive and Negative) as the primary template. To do this, alongside the template, click LeadSquared Google Reviews Connector, and then click Save Changes.
Note: You can add up to 3 templates under each sentiment (which amounts to 6 templates in total).

LeadSquared Google Reviews Connector

 

6.2 Filters

You can apply the following filters to your reviews –

  • Review Rating – Filter reviews based on their ratings.
  • Select Date – Filter reviews by when they were posted. The options available are Last 24 Hours, Last 7 Days, Last Month and All.
  • Location – Filter reviews specific to each business location synced with the connector.
  • Reply Status – Filter by reviews that have not received a response yet.
  • Sentiment – Filter reviews based on their associated sentiment. Our advanced metrics determine whether a review is Positive or Negative.

Once you’ve applied filters, click Search.

LeadSquared Google Reviews Connector

 

6.3 Graphs

You can view the following graphs about your reviews –

  • Tag Cloud – Shows a list of the most frequently used words across all reviews synced with the connector.
  • Ratings – Presents a bar graph representing reviews categorized by their assigned ratings. Hover your cursor over each bar to view the number of reviews posted for each specific star rating.
  • Sentiment – Displays a pie chart illustrating reviews categorized by their associated sentiment. Hover your cursor over each section to see the number of reviews posted for each specific sentiment.

LeadSquared Google Reviews Connector

 

6.4 Send a Reply

From the dashboard screen, here’s how you can send replies to your customers –

  1. Under a customer’s review, click Add Reply.
  2. You’ll see two options to post a Response from the Admin
    • Use Template – The textbox will be auto-populated with the primary review template you’ve configured. You can edit this response if necessary. If you have multiple templates saved for the sentiment associated with the review, you can choose a preferred template from the dropdown.
    • Generate GPT Reply – Chat GPT will generate an appropriate response, which will get auto-populated in the textbox. You can edit this response if required.
  3. Once you’re satisfied with the response, to post the reply to your customer’s review, click Save. The Leadsquared users you selected when Configuring the Auto Reply will get a notification once the response is posted.

LeadSquared Google Reviews Connector

 

6.5 Other Actions

  • To find reviews containing specific keywords, enter these keywords in the search box.
  • After sending a response to a customer, you have the option to either Delete or Edit the sent response.

LeadSquared Google Reviews Connector

 

7. Share Review Link with Leads

To share review links (you added when Configuring Review Invites) with your leads by email, follow these steps –

  1. Navigate to Leads>Manage Leads, and click on the lead you want to share the invite link with.
  2. From the Lead Actions menu, hover your cursor over Custom Actions, and click Ask Reviews.
  3. On the Ask Reviews pop-up, provide the following details –
    • Location – From the dropdown, select the business location for which you’re requesting the review.
    • Review URL – The URL link for the review. This field is auto-populated and cannot be edited from this screen.
    • Email – The lead’s email address. This field is auto-populated and cannot be edited from this screen.
    • Subject – Enter the subject line for the email (e.g., “Please Review Our Business”, etc.).
    • Description – Enter the email body (e.g., “Please post a review using this link…”, etc.).
  4. Once you’re done, click Send Email. The review link will be sent to your lead.

LeadSquared Google Reviews Connector

Note:

  • To edit the lead’s email address, close the Ask Reviews pop-up and make changes to the email ID on the Lead Details page.
  • To edit the review link, navigate to Apps>Apps Marketplace, and on the Google Reviews Connector, click Configure, and on the Configure Review Invites tab, edit LeadSquared Google Reviews Connector the email ID.

LeadSquared Google Reviews Connector

 

8. FAQs

  • Is Chat GPT available as part of the connector’s basic offering?
    No, Chat GPT is not available as part of the connector’s basic offering. The basic offering allows you to connect your GMB account with your LeadSquared account and create reply templates. However, if you want to use Chat GPT, there will be additional charges for each generated response. Integrating Chat GPT with the connector does not require any additional steps.

 

  • When will I be charged for using Chat GPT?
    You will incur charges for every response generated through Chat GPT. Even if your user generates three responses but only uses one as a reply to your customer, you will still be billed for all three responses generated. The total number of responses generated in each calendar month will be calculated, and you will be billed accordingly. You can monitor your monthly Chat GPT usage on the dashboard to track your usage.

LeadSquared Google Reviews Connector

 

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Export Opportunities

1. Feature Overview

Opportunities represent potential deals. You can add opportunities for leads who’ve shown interest in different products (such as different loans, insurances, etc.) that your business offers. These opportunities within LeadSquared can be exported and sent to you via email. This article will help you understand how you can export these opportunities.

For example, if your sales team creates opportunities for leads interested in different insurance plans, you can export all opportunities at the end of the week and share the report with your management team to review pipeline value and track which deals are likely to close.

To know more about Opportunities, refer to Manage Opportunities.

 

2. Export Opportunity

To export opportunities in a CSV file –

  1. From the top-bar menu, navigate to Lead Management>Opportunities.
  2. On the left-menu, navigate to the Opportunity Type you want to export.
  3. On the Manage Opportunities page, alongside the opportunities you want to export, select the checkbox.
    • You can also select all opportunities on the page by clicking the checkbox alongside Opportunity Name.
  4. Hover your cursor on the three dots menu on the top-right, and click Export opportunity type (e.g., Export Home Loans).
  5. On the Export Opportunity pop-up, choose whether you want to export All Fields or Selected Fields.
    • All Fields will export all the opportunity fields, along with a few lead fields.
    • Selected Fields lets you select the opportunity and lead fields you want to export.
  6. Once you finish, click Export. You’ll soon receive an email with a link to download the .csv file.
    • Alternatively, you can navigate to the Request History page, from where you can download a copy of the .csv file.

Note:

LeadSquared Opportunity Management

 

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Export Activities

1. Feature Overview

LeadSquared comes pre-built with a number of core or system activities (like Email Bounced, Website Page Visited, Lead Captured, etc.). You can also create custom activities to accommodate your own unique use cases (like Site Visit, Attended Webinar, etc.). These activities can be exported from LeadSquared into a CSV file.

For example, alongside tracking standard activities like “Website Page Visited”, you can create a custom activity like “Product Demo Completed” to capture when a sales rep finishes a demo with a prospect, and then export this data to analyse conversion rates across different demo sessions.

To know more, refer to Activity Management – Feature Guide.

 

2. Export Activities

To export your activities in a CSV file –

  1. From the top-bar menu, navigate to Lead Management>Activities.
  2. On the left-menu, navigate to the Activity Type you want to export.
  3. On the Activities page, alongside the activities you want to export, select the checkbox.
    • You can also select all activities on the page by clicking the checkbox alongside Associated To.
  4. Hover your cursor on the three dots menu on the top-right, and click Export activity type (e.g., Export Home Visit).
  5. On the Export Activity pop-up, choose whether you want to export All Fields or Selected Fields.
    • All Fields will export all the activity fields, along with a few lead fields.
    • Selected Fields lets you select the activity and lead fields you want to export.
  6. Once you finish, click Export. You’ll soon receive an email with a link to download the .csv file.
    • Alternatively, you can navigate to the Request History page, from where you can download a copy of the .csv file.

Notes:

  • You can export up to 5-lakh (500,000) activity records in a single request. To set the activity export limit on your account, contact your account manager, or write to support@leadsquared.com.
  • All date-time fields you export will be displayed in the time zone configured in your LeadSquared account. You can edit the time zone and other profile settings from Your Profile.
  • You can also export CFS fields. However, file type fields cannot be exported.

LeadSquared Sales CRM

 

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Track Calls with Opportunities on the LeadSquared Mobile App

1. Feature Overview

Phone calls activities made/received on the LeadSquared mobile app are automatically posted against the relevant leads (on the Lead Details page). With the opportunity tracking feature, you can track phone call activities against the relevant opportunities (instead of leads) in your LeadSquared account.

Note: Opportunity Call Tracking is not supported on iOS mobile phones.

 

2. Prerequisites

  • Install the latest version of the LeadSquared mobile app.
  • Install the latest version of the Call and SMS tracker app and enable all related permissions.
  • You must have an Android mobile device. The call recording feature is not supported on iOS devices.

 

3. Admin Configurations

To enable the call tracking features for opportunities –

  1. Navigate to My Profile>Settings>Mobile App>Additional Settings.
  2. Under Opportunity, enable Opportunity Call Tracking.

LeadSquared - enable opportunity call tracking

 

4. Track Outbound Calls to Opportunities

When a user makes an outbound call to an opportunity, it gets posted on the Opportunity Details page. These activities are only tracked if the calls are made from –

  • Opportunity list.
  • Opportunity details.
  • Opportunity smart view list.
  • Opportunity smart view.

LeadSquared - Opportunity activity history

 

5. Track Inbound Calls to Opportunities

To post an inbound call activity on the relevant opportunity –

  1. When you receive an inbound call, a lead identification pop-up is displayed. On the pop-up, tap Add Details.
  2. A note titled Associate With is now displayed on the bottom of the page. On this note, select Opportunity.
  3. A list of all the opportunities posted on the lead is displayed. Select the relevant opportunity to associate the call with. You can now enter the opportunity details in the relevant form. The activity will be posted on the relevant Opportunity Details page.

LeadSquared - Opportunity call tracking for incoming call

If the activity is not posted on the Opportunity Details page –

  1. Tap LeadSquared - Mobile app menu.
  2. Tap Opportunities: Associate calls.
  3. On this page, to post the relevant call under an opportunity, tap Associate.
  4. On the Associate With pop-up, select Opportunity. Now, select the relevant opportunity you wish to associate the call with.

LeadSquared - Opportunity call tracking if it doesn't show up on opportunity details

 

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Export Lists

1. Feature Overview

LeadSquared lets you export lead data by exporting the list that contains those leads. This is useful when you need offline access to data or want to share lead information with external systems or teams.

For example, if you want to export details of all leads located in Mumbai, you can first add them to a list and then export that list. During export, you can choose to:

  • Export all lead fields, or
  • Export only specific fields such as Lead Stage, Lead Score, Owner, and more.

Once the export is complete, the data is sent to your registered email address as a CSV file. To learn more about creating and managing lists, see List Management – Feature Guide.

 

2. Export Lists

  1. Navigate to Manage Lists and click the name of the relevant list.
  2. On the right side of the screen, above the list of leads, hover your cursor over Actions icon.
  3. Select Export Leads.
  4. On the Export Leads pop-up, choose whether you want to Export all fields or Export selected fields.
    • If you’ve  selected Export all fields, all the lead fields across all pages will be exported into the CSV file.
    • If you’ve selected Export selected fields, only the lead fields you select will be exported into the CSV file –
      1. To select a lead field, click the checkbox alongside it.
      2. Reorder the selected fields as required, by dragging and dropping.
  5. Click Export when you’re done.

Leadsquared - Export Lists

 

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Export Your Data from LeadSquared

1. Feature Overview

Before you deactivate or close your account, make sure you back up your data by exporting it from your LeadSquared account. This article details how you can export data from LeadSquared.

Note:

  • To export larger data sets of lead, activity, and opportunity data, refer to Large Exportable Reports.
  • If the value of a field starts with the following characters + , – , = , | , @ they will be enclosed within quotes in the exported CSV file. This is done to prevent issues that may arise in Excel (such as format issues, excel injections, etc.) as a result of special characters in the cells.

 

2. Export Leads

Note: You can only export 100,000 leads at once If you’d like to export more, refer to  How to Export More than 1 Lakh Leads?

 

3. Export Activities

To export system or custom activities, refer to Export Activities.

 

4. Export Opportunities

To export opportunities from LeadSquared, refer to Export Opportunities.

 

5. Export Users

To export users from LeadSquared, refer to Manage Users.

 

6. Export Email Campaign Data

Navigate to Marketing>Email campaign.

  • To export data from email campaigns –
    1. Hover your cursor over Actions.
    2. Click Export Campaign data.

LeadSquared - Export campaign data

  • To export specific lists of leads from the completed Email Campaign Reports (like leads that clicked on the email, leads that ignored the email, etc.) –
    1. Scroll sideways and hover your cursor over LeadSquared - Settings icon.
    2. Select View Report.
    3. Alongside the relevant list of leads, hover your cursor over Actions and click Export Leads.
Note: You can export upto 100,000 leads from the Email Campaign Reports.

LeadSquared - Export leads from email campaign report

 

7. Export Tasks

To export tasks from your LeadSquared account, refer to How to Create Tasks and Schedule Reminders?

 

8. Export Accounts

To bulk export multiple accounts from LeadSquared, refer to Accounts Management – Feature Guide.

 

9. Export Data from Mavis

 

10. Export SIERA Reports

To export data from SIERA Reports, refer to SIERA Feature Guide.

 

11. Export Audit Logs

To export your audit history reports, refer to LeadSquared Security Settings – Audit Logs.

 

12. Export Payment Logs

To export your payment logs, refer to Payment Logs.

 

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