Manage Users

1. Feature Overview

The Manage Users Page is where you’ll find the list of all your LeadSquared users. From here you can create, update and perform a range of actions on your users. You can also export your users to a CSV file and perform bulk updates.


2. Prerequisites

  • You must be logged in to your LeadSquared account.
  • You must be an Administrator user of your LeadSquared Account.


3. Create a User

  1. Navigate to My Account>Settings>Users and Permissions>Users.
  2. To create (add) a new user, click Create.
  3. On the Create User pop-up, fill in all the necessary details.


  • You can create a user by entering only first name and email address fields and clicking Save. However we recommend you enter all the relevant information that you can leverage while using other LeadSquared features like automation.
  • If your user creation limit is exceeded you can buy more users from the Manage Subscriptions page (Settings>Profile>Manage Subscriptions). If you don’t see this page on your account, contact your account manager or write to
    You can also view the total number of users permitted in your current plan under Billing and Usage.

create a new user


3.1 Basic Details

Provide all the basic details of the use (including the user role) here. You can also choose a reporting manager and team.


  • The Phone (Mobile) field will be used 2-factor authentication as well as password reset actions. It can only be updated by Administrators.
  • The user type you select will determine the user’s access to different platforms –
    • A regular user can use both the LeadSquared web application as well as the mobile application.
    • A mobile user can only use the LeadSquared mobile application. 
    • A Marvin user can use both the Marvin web application as well as the mobile application.

LeadSquared - User basic setting


3.2 Work Details

Here, you can add the user to a team, apply a holiday calendar and a workday template. You can also add basic work details like Employee ID, Date of Joining, etc., here.

LeadSquared - user work details


3.3 Location Details

Use this tab to enter the user’s address.

LeadSquared - user location details


3.4 Manage Permissions

Set permissions for your user on this tab. You can also enter your user’s role (Administrator, Sales Manager, etc.) and type (Regular, Mobile, Marvin) here.

  • Restrict Mobile App Login – Restrict regular users from logging into their LeadSquared account using the mobile app.
  • Ignore IP Check At Login – If this permission is enabled, the user can login from any IP address even when IP whitelisting is enabled.
  • Apply Only User Specific Permissions -Exempt certain users (like group managers) from blanket permission templates applied at the role and group level.
  • Group Access – Give permissions to the groups the user is in to view and modify leads, create users, and create automations.

Leadsquared - Manage permissions


3.5 Other Details

This tab lets you save custom data about your users like their birthdays, joining dates, marital status, etc. To customize and create custom fields, see Manage User Custom Fields. You can later use this information to set up automations to automatically send them greetings and notifications.

LeadSquared - user other details


3.6 Report Subscriptions

Select the reports you want the user to have access to. You can also select the columns you want displayed.

LeadSquared - user report subscriptions


4. Actions

Sales Group Managers have complete user management control over users in their sales groups. They can Activate, Deactivate, Mark Users Obsolete, and assign users to other Sales Groups. This ensures that Sales Group Managers can operate independently, without any reliance on Admin users to perform any of these actions. To enable this on your account, contact your account manager, or write to

To view the list of actions you can perform on a single user, hover your cursor over Settings icon.

EditEdit all user fields.
DeactivateIn order to preserve the integrity of your marketing history, we don’t allow you to delete users. Instead, you can deactivate them. Users who’ve been deactivated, won’t be able to log into LeadSquared.

Note: Before deactivating a user you should ensure that all leads and tasks under the user are assigned to an active user. This way you won’t miss out on critical tasks you have to perform.

Reset PasswordAdmins can initiate the password reset process for any user including the passwords for other Admin users. For more information, see How can an Administrator user set password for other users?
Set PermissionsGives you granular control over permissions through permission templates.
Change PasswordRather than allowing a user to reset their own passwords, admins can use this option to set a password for the user.
View Lead AccessAllows you to view the lead access permissions of a user in accordance with the Sales Groups they are part of.
View Automation ReportIf you’ve setup user automations, this report shows you the path the user has taken through the automated workflow.
Configure HomepageAllows you to select either Dashboard or Smart Views as the homepage for the user.
Note: To change the email address associated with a see How to Change a User’s Email Address.

LeadSquared - Decentralization


4.1 Import User & Update Via CSV

You can import a list of users through CSV. For details see Managing Users Through CSV.

LeadSquared - import user


4.2 Export & Bulk Update Actions

You can export your users to a CSV file and perform a bulk update for a single user field. Both options are available under the Actions column.
Before performing a bulk update, be sure to select the checkboxes alongside the users you want to update.

Note: You can only bulk update the Team or Status field for users. To update other fields, or multiple fields at once, see Managing Users Through CSV.

export and bulk update options


4.3 View User Hierarchy

You can view the hierarchy of your users based on the ‘Reporting to’ field. Under Actions, click View User Hierarchy. You can drag and drop users to change their reporting managers.

LeadSquared - View user heirarchy


5. Reports

You can find reports and analytics on user login history, user productivity, user activities and tasks, sales groups, field sales performance and more. Navigate to the Reports page (Reports>Reports Home on the main menu), and check under Administrative Reports, Field Sales Tracking, Sales Group-Wise Analysis, Task Analysis, and User Activity Reports.

Note: Make sure to check out LeadSquared’s next gen reporting tool – SIERA.

all LeadSquared reports


Any Questions?

We’d love to hear your feedback to help improve this article. Feel free to enter your questions or grievances in the comments section below.

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4 months ago

Hi Team,
Is there any way to update user’s informations like – reporting manager or other details (if updated in their Active directory) using API? could you please confim

1 year ago

I am in an admin role but still, in billing and usage, I can’t see Manage Subscriptions purchase items on a recurring or one-time basis.
Thank you

Last edited 1 year ago by Prashanthi
Vir Singh
Reply to  Prashanthi
11 months ago

Hi Prashanthi,
The Manage Subscriptions page isn’t available to all users by default. You must get it enabled for your account. You can contact your account manager or write to

1 year ago

Is there a way I can add a user from another domain name other than gmail?

Vir Singh
Reply to  Ashwin
11 months ago

Hi Ashwin,
Yes, you can add users with other domain names to your account. If you’re facing issues, contact your account manager or write to

1 year ago

How do I removed a users email address? They are no longer employed at our company and their email address is bouncing in leadsquared.

Thank you!

Reply to  Sri Sudhan
1 year ago

I have already done both and their email is still bouncing.

Smitha M
Smitha M
1 year ago

Is there a way to check the billing user of any particular tenant from webapp

1 year ago

can you tell me all the ways to which we can access the telephone call metrics by user?

Smitha M
Smitha M
1 year ago

What is the difference between a regular user and a mobile user

1 year ago

How can you reactivate a deactivated user?

Vir Singh
Reply to  Jill
1 year ago

Hi Jill,
To reactivate a deactivated user, on the Manage Users page, filter the list of users by “Status: Inactive”. Click the settings Settings icon icon alongside the deactivated user, then click Activate.
Instead, if you want to mark the user obsolete and re-use the same email address to create a new user, see Mark Users Obsolete.